Environmental Branding

The Brief:

iQ Branding Solutions was given a design concept for a new office fit out from our client, a Dublin based technology firm. They asked us to translate various elements of the design into a workable plan for delivery.  It is a great example of environmental branding, where the design really brings the personality of their brand to life.

The Task:

Our graphics studio took the first step. They created a ‘Look Book’ that included over 30 bespoke design solutions for various window and wall manifestations throughout the office, the reception signage, canvas wall paper and zoned lettering.

On one particular feature wall (see image 1 below), we applied 3M DI-NOC Architectural Film. This 3M product is normally reserved for wall, ceilings and furniture. We decided to cut it and apply to the wall. The result is a striking mosaic effect that really catches the eye.

The Result:

Well, the finished job looks fantastic. Hats off to an exceptional client who made all the right decisions and the ever patient contractor. And of course ourselves! It was a very rewarding and enjoyable job. Now, we are looking forward to the next project.